ODM Roofing
ODM Roofing
Client
ODM Roofing
Year
2025
ODM Roofing — Roofing and exterior services provider based in Lagos, Nigeria.
ODM Roofing — Roofing and exterior services provider based in Lagos, Nigeria.
Overview
Overview
ODM Roofing needed a clean, professional online presence that would clearly communicate its services, build trust with local customers, and generate qualified leads from the Lagos metropolitan area. The goal was to develop a modern company website that showcases services, highlights past work, and encourages visitors to request a quote or contact the business directly.
ODM Roofing needed a clean, professional online presence that would clearly communicate its services, build trust with local customers, and generate qualified leads from the Lagos metropolitan area. The goal was to develop a modern company website that showcases services, highlights past work, and encourages visitors to request a quote or contact the business directly.
Client
Client
ODM Roofing
ODM Roofing
Industry
Industry
Roofing
Roofing
Service
Service
UX Research
UX Research
Web Design
Web Design
Framer Website Development
Framer Website Development
Content
Duration
Duration
1 Week
The Challenge
The Challenge
Before engaging with this project, ODM Roofing struggled with: Brand Credibility: Their business had minimal online presence, making it difficult to convey trust or expertise to prospective clients. Lead Generation: Without a clear service catalog or contact conversion points on the web, homeowners and commercial clients rarely reached out online for estimates. Service Visibility: Roofing service portfolios (e.g., repairs, installation, maintenance) were not displayed in a structured, easy-to-navigate format. Local SEO: The site needed strong local SEO elements to rank for key searches like “roofing company in Lagos” or “roof repairs near me.”
Before engaging with this project, ODM Roofing struggled with: Brand Credibility: Their business had minimal online presence, making it difficult to convey trust or expertise to prospective clients. Lead Generation: Without a clear service catalog or contact conversion points on the web, homeowners and commercial clients rarely reached out online for estimates. Service Visibility: Roofing service portfolios (e.g., repairs, installation, maintenance) were not displayed in a structured, easy-to-navigate format. Local SEO: The site needed strong local SEO elements to rank for key searches like “roofing company in Lagos” or “roof repairs near me.”
The Solution
The Solution
To address these challenges, we focused on: Clear Messaging: Communicate ODM Roofing’s service offerings in a simple and compelling way. Lead Capture: Create an intuitive contact system that encourages quote requests and direct calls. Visual Presentation: Use strong visual cues (photos, icons, service sections) to build credibility. Local SEO Foundation: Structure content for local search visibility.
To address these challenges, we focused on: Clear Messaging: Communicate ODM Roofing’s service offerings in a simple and compelling way. Lead Capture: Create an intuitive contact system that encourages quote requests and direct calls. Visual Presentation: Use strong visual cues (photos, icons, service sections) to build credibility. Local SEO Foundation: Structure content for local search visibility.
The Result
The Result
Although exact analytics data will vary over time, expected and observed improvements include: Improved Lead Flow: More contact form submissions and direct calls from the homepage and service pages. Stronger Brand Presence: Website presents a professional, credible image — important for home improvement decisions. Better Local Search Visibility: With basic SEO in place, the site is positioned to rank for local search keywords relevant to roofing services in Lagos and surrounding areas (e.g., “roofing services Lagos,” “roof repairs Nigeria”).
Although exact analytics data will vary over time, expected and observed improvements include: Improved Lead Flow: More contact form submissions and direct calls from the homepage and service pages. Stronger Brand Presence: Website presents a professional, credible image — important for home improvement decisions. Better Local Search Visibility: With basic SEO in place, the site is positioned to rank for local search keywords relevant to roofing services in Lagos and surrounding areas (e.g., “roofing services Lagos,” “roof repairs Nigeria”).
PORTFOLIO
PORTFOLIO
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CHECK OUT SOME MORE
CHECK OUT SOME MORE
CHECK OUT SOME MORE
AscentiveLab
AscentiveLab
AscentiveLab
Ux Research
Framer Web Development
Automation APIs
AscentiveLab
AscentiveLab
AscentiveLab
Ux Research
Framer Web Development
Automation APIs
AscentiveLab
AscentiveLab
AscentiveLab
Ux Research
Framer Web Development
Automation APIs
AscentiveLab
AscentiveLab
AscentiveLab
Ux Research
Framer Web Development
Automation APIs
Kalahari Viagens
Kalahari Viagens
Kalahari Viagens
UX Research
Framer Website Development
Seo Optimization
Kalahari Viagens
Kalahari Viagens
Kalahari Viagens
UX Research
Framer Website Development
Seo Optimization
Kalahari Viagens
Kalahari Viagens
Kalahari Viagens
UX Research
Framer Website Development
Seo Optimization
Kalahari Viagens
Kalahari Viagens
Kalahari Viagens
UX Research
Framer Website Development
Seo Optimization
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